Inspired by the American and Chinese giants sector like Apple and WeChat, Africa’s leading telecommunication operator is making a strategic move and transforming itself into a technological platform. Payments and communication will be integrated into the system of the state — known as Ayoba — which has been specially tailored for the African user especially Nigerian, including the use of multiple African languages and more relevant emojis and emiticons
MTN has grand ambitions. Ralph hopes to expand its reach beyond South Africa with a bid for one of Ethiopia’s new telecoms licences, lodged on 26 April. 2021.
partnering with large Chinese government financiers: the Belt and Road Initiative known as the Silk Road Fund he knows that his goal will surely be achieved
And MTN hopes to grow its offer into a payments and communication ecosystem that rivals those offered by China’s WeChat, or Apple or Facebook, and other US tech giants.